Layher Ireland - Blueberry Design Ltd

Project OverviewA Digital Platform Built for More Possibilities

Layher is a global leader in system scaffolding, with its Irish operation providing a comprehensive range of scaffolding systems, products and specialist services. We developed a powerful new website to bring this extensive offering together within a clear, flexible and scalable digital platform.

The project combines a highly structured product and service catalogue with detailed content, a large-scale navigation system and an integrated online shop, creating a single digital destination for Layher’s customers.

A Digital Platform Built for More Possibilities
01
Complex Content, Simplified
A carefully structured information architecture makes a large and technical range of products, services and resources easier to explore.
02
Powerful Mega Menu
A comprehensive navigation system groups products, services, solutions and resources into clear, accessible pathways.
03
Scalable Content Structure
A flexible page-building approach allows different types of content to be presented through reusable and adaptable layouts.
04
Connected Digital Experience
Products, services, resources, news and the online shop work together as part of one cohesive digital platform.

Challenge & SolutionBringing a Complex Product Ecosystem Together

Layher needed a digital platform capable of presenting a large and technically detailed range of products, systems, services and specialist solutions without overwhelming users. With multiple product categories, support services, industries, applications and resources to navigate, the challenge was to create a structure that could handle the scale of the content while remaining intuitive and easy to explore.

The solution combined a carefully planned information architecture with a flexible content system built around Layher’s needs. A comprehensive mega menu, structured product and service pages and reusable content sections create clear pathways through the website, while the flexible WordPress setup allows new content and page layouts to be managed and expanded over time.

The WebsiteDesigned for Every Screen

Explore the new Layher Ireland website through a selection of key screens and user experiences.

Flexible Content Builder
An ACF-powered flexible content system gives the Layher team a wide range of reusable sections for building and managing different page layouts.
Mega Menu Navigation
A comprehensive mega menu organises products, services, solutions, resources and other key areas into clear navigation pathways.
Product & Service Catalogue
A structured content architecture makes Layher’s extensive range of systems, products and specialist services easier to browse and understand.
Integrated Online Shop
A dedicated shop experience allows Layher to present and sell selected products through the same digital platform.
Reusable Page Components
A collection of flexible content sections supports everything from technical product information to detailed service and solution pages.
Responsive User Experience
A bespoke interface adapts the extensive content and navigation system across desktop, tablet and mobile devices.

FeaturesWhat We Build

From a flexible ACF-powered content builder to a large-scale product catalogue and integrated shop, every element was developed to support the scale and complexity of Layher’s digital offering.

  • HTML
  • CSS
  • JavaScript
  • PHP
  • WordPress
  • ACF
  • WooCommerce

The OutcomeA Platform Built to Scale

The new Layher website brings a complex portfolio of products, services and technical information into one structured digital experience. A powerful navigation system and clearer content architecture make it easier for users to discover solutions, explore detailed product information and move between related areas of the website.

For the Layher team, the new platform provides a flexible foundation for managing and expanding a substantial amount of content. The ACF-powered builder, structured product architecture and integrated shop allow the website to evolve with the business while maintaining a consistent and professional digital experience.

Turn your vision into a digital experience that delivers

Let's TalkHave a Similar Project in Mind?

Let’s talk about how we can help your business grow online with a modern, effective website designed to connect with your audience and support your goals.